Meet the Founders

From Boardrooms to Barnyards — and Loving Every Bit of It

Founders Image

Minds Behind EDHINI

Between 1986 and 2022, we wore corporate badges, chased deadlines, and believed productivity was a virtue. But somewhere along the way, we began asking deeper questions — about our health, our food, and what really mattered.

We saw friends and colleagues suffer from illnesses that could've been prevented — ailments that didn't need to happen, if only our lifestyles had more intention and less intensity. That's when it hit us: the life we were investing in the corporate grind wasn't giving much back.

Just stress, sickness, and a growing disconnect from the basics of living.

So we hit pause.

And we turned to what's been around long before PowerPoint decks and coffee-fueled meetings — the Earth.

'Edhini', Sanskrit for Earth, isn't just a name — it's our second chance. A return to nature, health, and purpose.

We swapped work phones for muddy boots and spreadsheets for soil samples. Not overnight — it took 4 years of searching, learning, and unlearning.

We found a piece of untouched land — no farming for the last 10–20 years — a rare treasure in today's pesticide-heavy world. We knew we didn't want to fix soil; we wanted to start with clean soil.

And that's how Edhini took root.


Today, every lentil, every masala we offer is a promise:
No chemicals.
No shortcuts.
No toxins.

Just good food, grown slowly, with care.

Because if our journey taught us one thing, it's this —
Your health is your true wealth.
And the Earth always provides, if you treat her right.


Founder 1

R. Venkateshwaran

Co-Founder & Product Head

After 30+ years in sales and marketing, I've seen trends come, go, and come back with a new name. With Edhini, I'm building something fresh—and sharing what I've learned along the way! Happier with no more suits and better coffee. Now, I'm on a mission to make health a delicious habit—because good food is the best medicine!

Founder 2

R. Sridhar

Co-Founder & Operations Head

I've spent nearly 4 decades inside the consumer's mind—Market Research is my forte as much as farming. Now, as co-founder of Edhini, I'm putting all that insight to good use. My deep understanding of consumer behavior and data analytics drives our commitment to delivering products that meet your health needs.